Holy Tokyo Drift! That’s Sung Kang—bigger than life. This mural’s on the wall of Taiwan-based Jump Shoes’ flagship store in SoHo. But how did it get there? Meet David Foox—a New Zealand artist with an eye for Asian symbolism. Plus, see Sung Kang’s last three short films with Jump Shoes and Arowana Films.
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Tags: Arowana films, art, Daivd Foox, Fashion, Jump Shoes, marketing, mural, painting, sung kang

Yes, that’s Sung Kang’s face in the mural, part of his collaborative publicity campaign for Jump Shoes. Kind of crazy, huh? If you’re in the New York area, you can hoof over to the Jump Shoes flagship store at 89 Spring St., Soho, and see it for yourself, so large and incredible. I also have another of Sung Kang’s short films. It’s marketing, it’s art, and it’s cool. These are also posted on YouTube. You can make comments here, on YouTube, or on Sung’s blog.
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Tags: advertising, Arowana films, Election Day, Jump Shoes, marketing, sung kang, YouTube